I originally designed this CRASH typography for a graphic to put on my bikes. When I started mountain biking, I crashed so frequently that it just became part of the sport. Crashing meant I was pushing myself beyond my comfort level. Generally I had a good time doing it too.
If you ever spend a night in San Francisco, you know it is full of surprises. Whether it is the unusual, breathtaking, or a taste of the future, you leave San Francisco with stories. Crash SF.